Privacy Policy
Last updated: 22 July 2026
Brotyre Limited, trading as Bro Tyre, respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, store and protect your personal information when you visit our website, contact us, request a quote, make a booking or use our garage, tyre-fitting, MOT, diagnostic or repair services.
Website: https://brotyre.co.uk
Business name: BROTYRE LIMITED
Data controller: Brotyre Limited, trading as Bro Tyre
Company number: 15102408
Registered office: 525b Bro Tyre, 525b Stapleton Road, Bristol, England, BS5 6PE
Email: brotyre32@gmail.com
Eastville telephone: 0117 985 8067
Westerleigh telephone: 01454 803637
Our trading locations include:
Eastville branch: 525 Stapleton Road, Eastville, Bristol, BS5 6PE
Westerleigh branch: Units 1–4, Quarry Industrial Estate, Westerleigh Road, Westerleigh, Bristol, BS37 8QH
1.Information We Collect
Depending on how you interact with us, we may collect:
- Your name
- Your telephone number
- Your email address
- Your home, service or billing address
- Your vehicle registration number
- Your vehicle make, model and tyre size
- Information about your vehicle’s condition, faults, repairs and service history
- Appointment and booking information
- Quotes, invoices, payment records and transaction information
- Messages sent through our website, email, telephone, WhatsApp or booking system
- Photographs or videos of your vehicle where needed to provide or document a service
- CCTV images when you visit one of our premises
- Website information, including your IP address, browser, device type, pages visited and cookie choices
We normally collect this information directly from you. We may also receive relevant information from payment providers, booking providers, vehicle-parts suppliers, finance providers, insurers or other organisations involved in providing a service to you.
2. How We Use Your Information
We may use your personal information to:
- Respond to enquiries
- Prepare and provide quotations
- Book and manage appointments
- Identify your vehicle and the correct tyres or parts
- Provide tyre fitting, MOT, servicing, diagnostics and vehicle-repair services
- Contact you about an appointment, quotation, repair or completed service
- Process payments and issue invoices
- Maintain service, warranty and customer records
- Deal with complaints, claims and disputes
- Order parts or tyres needed for your vehicle
- Improve our website and services
- Prevent fraud, misuse and security incidents
- Meet tax, accounting, insurance and other legal requirements
- Send marketing messages where you have agreed to receive them or where otherwise permitted by law
3. Our Lawful Bases
UK data protection law requires us to have a lawful basis for collecting and using personal information.
We may rely on the following lawful bases:
Contract
We use your information where it is necessary to provide a quotation, manage a booking, supply products or services, take payment or carry out another part of our agreement with you.
Legal obligation
We use and retain certain information where necessary to comply with tax, accounting, insurance, law-enforcement or other legal requirements.
Legitimate interests
We may use information where it is reasonably necessary to operate and protect our business, improve our services, maintain appropriate records, prevent fraud, deal with disputes or communicate with existing customers.
We consider the effect on your privacy before relying on legitimate interests.
Consent
We may rely on your consent for optional marketing communications and for non-essential website cookies. You can withdraw your consent at any time.
4. Information Needed to Provide Our Services
Some information, such as your contact details, vehicle registration, vehicle details, service location and payment information, may be necessary to prepare a quotation, make a booking or provide a requested service.
You do not have to provide personal information to us. However, if you do not provide information that is necessary for the requested service, we may be unable to provide a quotation, complete your booking or carry out the work.
5. Contact Forms and Online Enquiries
When you complete a contact form, request a call back, or send us an online enquiry, we collect the information you provide so we can respond to you and deal with your request.
Please do not send sensitive personal information through our website unless it is necessary for your enquiry.
6. Bookings and Garage Services
When you book a garage, tyre-fitting, MOT, diagnostic or repair service, we may use your vehicle details, contact information, booking details and information about the vehicle’s condition.
We use this information to arrange the appointment, identify the appropriate products or services, complete the work and maintain an appropriate service record.
7. Payments and Invoices
Payments may be processed by third-party payment providers. These providers process payment information in accordance with their own privacy policies and security requirements.
We do not normally receive or store your complete payment-card number. We may retain transaction references, payment status, invoice information and the last digits of a payment card where these are supplied by the payment provider.
8. Cookies and Website Analytics
Our website uses cookies and similar technologies to operate website features, remember user preferences, understand website usage and, where you have agreed, support analytics or advertising.
Non-essential cookies should only be placed where you have provided the required permission through our cookie banner.
You can change your cookie choices through our cookie settings or your browser. Blocking certain cookies may affect how some website features work.
More information about the cookies used on our website should be provided in our separate Cookie Policy.
9. Who We Share Information With
We do not sell your personal information.
Where necessary, we may share limited information with:
- Payment-processing providers
- Online booking and contact-form providers
- Website-hosting and IT-support providers
- Email and communication providers
- Accountants, insurers and professional advisers
- Vehicle-parts and tyre suppliers
- Finance providers where you request a finance service
- Delivery and collection providers
- Government, regulatory, law-enforcement or legal authorities
- Other organisations where disclosure is required by law
- A purchaser or adviser in connection with a sale or reorganisation of our business
We only share information that is reasonably necessary for the relevant purpose.
10. International Data Transfers
Some of our website, booking, email, payment or technology providers may process or store information outside the United Kingdom.
Where personal information is transferred outside the United Kingdom, we take reasonable steps to ensure that an appropriate legal safeguard is used. This may include transferring information to a country covered by UK adequacy regulations or using approved contractual safeguards.
11. How Long We Keep Information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected.
Our normal retention periods include:
- General enquiries that do not result in a booking: up to 12 months
- Booking, customer and vehicle-service records: normally up to six years
- Invoices, transaction, accounting and tax records: normally up to six years
- Complaints, claims and dispute records: for as long as needed to resolve the matter and meet legal or insurance requirements
- Marketing information: until you withdraw your consent, object to the marketing or the information is no longer needed
- Website analytics information: for the period specified in our cookie settings and Cookie Policy
- CCTV recordings: normally up to 30 days, unless footage is needed for an incident, investigation, claim, legal requirement or dispute
We may retain information for longer where required by law or where it is necessary for legal claims, insurance matters, fraud prevention or dispute resolution.
12. CCTV
CCTV may operate at our garage premises for the safety and security of customers, employees, visitors, vehicles, equipment and property. CCTV may record people, vehicles and vehicle registration numbers.
Access to CCTV recordings is restricted. Recordings may be shared with insurers, law-enforcement authorities, legal advisers or other authorised organisations where necessary.
CCTV recordings are normally retained for up to 30 days unless they are required for an incident, investigation, complaint, insurance claim or legal matter.
13. How We Protect Your Information
We use reasonable technical and organisational measures to protect personal information from loss, misuse, unauthorised access, alteration or disclosure.
These measures may include:
- Secure website hosting
- Password and account-access controls
- Software and security updates
- Restricted staff access
- Secure payment processing
- Appropriate backups
- Staff procedures for handling customer information
No internet-based system is completely secure, but we take reasonable steps to reduce the risks.
14. Your Data Protection Rights
Depending on the circumstances and the lawful basis being used, you may have the right to:
- Ask for a copy of the personal information we hold about you
- Ask us to correct inaccurate or incomplete information
- Ask us to delete your information in certain circumstances
- Ask us to restrict how your information is used
- Object to certain uses of your information
- Withdraw consent where we rely on consent
- Ask for certain information to be transferred to you or another organisation
- Complain about how we use your information
These rights are not absolute and may not apply in every situation.
To exercise a data protection right, contact us at brotyre32@gmail.com. We may need to request information to confirm your identity before responding.
15. Marketing Communications
We may send relevant offers or promotional messages where you have agreed to receive them or where marketing is otherwise permitted by law.
You can stop receiving marketing communications at any time by:
- Following the unsubscribe instructions in the message
- Replying and asking us to stop
- Emailing brotyre32@gmail.com
Stopping marketing messages will not prevent us from sending necessary messages about an appointment, payment, repair or service.
16. Third-Party Websites
Our website may contain links to third-party websites, including social-media platforms, map services, finance providers, payment providers and suppliers.
We are not responsible for the privacy, content or security practices of third-party websites. Please review the relevant third party’s privacy information before providing personal information.
17. Children’s Privacy
Our website and garage services are not directed at children. We do not knowingly collect personal information directly from children unless it is reasonably necessary and provided by, or with the involvement of, a parent or guardian.
18. Complaints
Please contact us first if you are unhappy with how we have used your personal information:
Email: brotyre32@gmail.com
Telephone: 0117 985 8067
Postal address: Brotyre Limited, 525B Bro Tyre, 525B Stapleton Road, Bristol, England, BS5 6PE
You also have the right to complain to the Information Commissioner’s Office, the UK regulator responsible for data protection.
Information Commissioner’s Office telephone: 0303 123 1113
ICO website: https://ico.org.uk
19. Changes to This Privacy Policy
We may update this Privacy Policy where our business, website, services or legal responsibilities change.
The “last updated” date at the top of this page will be changed whenever the policy is updated. Where appropriate, we will also take reasonable steps to notify affected customers about significant changes.


